Julien Reignier, POINT G founder
There was nothing in particular in Julien Reignier’s background that predestined him to become a pastry chef. He did discover his passion for the culinary arts early on, as a child growing up in Annecy in the Haute Savoie region of France. Julien is a born inventor, a jack of all trades, nimble-fingered, intensely curious about everything, and of course a great lover of fine food. And making pastry proved a perfect outlet for his creative spirit!
After completing his studies in the culinary arts and pastry-making, Julien apprenticed with some of the world’s most renowned chefs, including Paul Bocuse. But the world beckoned, and Julien set out in search of adventure and a chance to hone his skills. His globetrotting took all over the world, but all the while he pursued his studies in world-renowned culinary schools. When it comes to acquiring knowledge and experience, Julien is insatiable.
In 2008, Julien had an experience that changed his life, a revelation and a crush for the pastry-chef. It was the beginning of a great love affair...
POINT G, Made with Taste
For Julien, pastry-making is a love affair – with people, cooking and life. In his experience, nothing compares to the pleasure we get from preparing and eating fine food because it stimulates all five senses so powerfully. POINT G doesn’t just offer customers a gourmet product; it gives them an unforgettable sensory experience!
POINT G products are made from the finest ingredients, locally sourced whenever possible. They are made using time-honoured artisanal techniques that are a guarantor of exceptional quality and timeless experience.
In a world where everything is always moving faster and individuality and stress are endemic, POINT G offers an opportunity to take some well-earned time out, an occasion to forget your worries and celebrate the simple pleasures of life. Fun to begin!
POINT G Values
Creativity. At POINT G, we’re constantly seeking to reinvent ourselves. Whether we’re creating new products or finding new ways of working, our goal is to never stop pushing the boundaries of creativity.
Respect. It’s the foundation of our philosophy. We foster self-esteem, savoir-faire, mutual respect and open-mindedness.
Commitment. POINT G is a responsible business committed to continuous improvement – from the ingredients we use to create our products to how we distribute them.
Passion. Love what you do and do it well. Enthusiasm. Perseverance. At POINT G, we are always striving to scale new heights.
Authenticity. Another key to success at POINT G is the ability to listen, share and communicate while staying true to yourself.